He used to travel in bath cubes, until the slump came,
Faced with re - dundancy, he turned his mind to other things,
And soon became a household name!
(Knicker elastic ) everybody used it,
(Knicker elastic ) nobody refused it,
Knicker E - lastic King, the Knicker E - lastic King!
A self-made man with a business to run,
And something to sell to every - one,
He grew so rich the Gnomes of Zurich,
Were green with envy, (Oo---- oo!)
The darling of 'The Stock Exchange' made 'The New Year's Honours List',
And won 'The Queen's A - ward to Indus - try'!
(Knicker elastic ) essence of propriety,
(Knicker elastic ) up - holder of society,
The Knicker E - lastic King! (Oo - la - la!)
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His rubber business kept ex - panding,
But then di - sa - ster! (Ee, by gum!)
^ ^
The price of raw ma - terials, coupled with in - flation,
Squeezed his global holdings, his liquid assets bottomed out,
And shrunk his retail outlet ope - ration!
And that's the story of
( The Knicker E - lastic King), and market forces,
(The Knicker E - lastic King!) horses for courses!
A self-made man with a business to run,
And something to sell to every - one,
The Knicker E - lastic King, (Oo - la - la!)
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